Arran tourism promoted in new Make It Yours campaign
Tourism on Arran and throughout Ayrshire is to be given a welcome boost with a new marketing drive aimed at promoting the region.
Tourism on Arran and throughout Ayrshire is to be given a welcome boost with a new marketing drive aimed at promoting the region.
A major initiative to promote the Ayrshire and the Clyde Islands as a tourism destination is celebrating a successful first year, reaching a potential audience of more than 25 million people despite the global pandemic.
Arran has been given a boost by a campaign launched by The Coig has seen a huge spike in interest from domestic visitors looking to explore their local area and enjoy staycations.
Arran’s latest campaign to attract more visitors over the winter months was launched by VisitArran partner business meeting held at Little Rock in Brodick last Wednesday night.
Businesses on Arran believe a new tourist initiative can help the island become a year round attraction.
The Coig has been developed by the same team who created the NC500, and it will work though a digital app.
The Council’s cabinet has agreed to fund £50,000 towards the development of a programme of events to celebrate the Scottish Government’s Year of Coasts and Waters 2020.