Milking it

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It really is great Arran milk is to be on sale to the public once again.

Given it is five years since Arran Dairies stopped production and it disappeared from the shelves, we wonder where the time has gone.

Then it was found to be no longer commercially viable to continue the production of milk on the island given the loss leading cut price milk deals offered by the Co-op and other supermarkets on the mainland.

And while that largely stays the same, there are several good reasons why this new Arran milk venture has every chance of succeeding.

Firstly, there are no bottling costs. The fresh milk will come straight from the vending machine into your own reusable vessel provided. So that’s a win, win from the start.

Secondly there is no third party involved – only Arran Dairies, with the support of Bellevue Creamery, and the farmer John Murchie, who is producing the milk from his own dairy herd.

Thirdly, there is now a growing demand – even from five years ago – for local produce.

However, for  the venture to succeed it must be supported and we hope the public will get behind it. The free milk offer has this week been hugely popular but for Arran milk to be returned to its rightful place people will have to put their hands in their pockets and buy it.

Only then will the opposition be licked.